Global Hair Extensions Market Analysis and Forecast, 2019-2028 | RationalStat

The global hair extensions market is estimated at US$ 2.4 billion in 2022 and is expected to grow at a significant CAGR of over 5.3% over the forecast period of 2019-2028.

Market Scope and Report Overview

According to a deep-dive market assessment by RationalStat, the global hair extensions market has been analyzed on the basis of market segments, including type, color type, hair type, hairstyle, attaching type, end user, and geography/regions (incl. North America, Latin America, Western Europe, Eastern Europe, Middle East & Africa, and Asia Pacific). The report also offers global and regional market sizing for the historical period of 2019-2022 and the forecast period of 2019-2028.

Market intelligence for the global hair extensions market covers market sizes on the basis of market value (US$/EUR Million) and volume (‘000 units/tons/liters) by various products/services/equipment, demand assessment across the key regions, customer sentiments, price points, cost structures, margin analysis across the value chain, financial assessments, historical and forecast data, key developments across the industry, import-export data, trade overview, components market by leading companies, etc.

In addition, the long-term sector and products/services 10-year outlook and its implications on the sector. It also includes the industry's current state – Production Levels, Capacity Utilization, Tech quotient, etc.  Key information will be manufacturing capacity by country, installed base, import volumes, market size, key players, market size, dynamics, market data, and insights, etc. 

Period Covered include data for 2019-2028 along with year-wise demand estimations

The hair extensions market report analyzes the market on the basis of global economic situations, regional geopolitics, import-export scenarios, trade duties, market developments, organic and inorganic strategies, mergers and acquisitions, product launches, government policies, new capacity addition, technological advancements, R&D investments, and new market entry, replacement rates, penetration rates, installed base/fleet size, global and regional production capacity, among others.

RationalStat offers market analysis and consulting studies on the basis of dedicated and robust desk/secondary research supported by a strong in-house data repository. In addition, the research leverages data based on the real-time insights gathered from primary interviews. Market estimations and insights are based on primary research (covering more than 240 entities) and secondary research by leveraging international benchmarking. 

The global hair extensions market report also covers value chain and supply chain analysis that provides in-depth information about the value chain margins and the role of various stakeholders across the value chain. Market dynamics provided in the market study include market drivers, restraints/challenges, trends, and their impact on the market throughout the analysis period.

In the competition analysis section, the global hair extensions market provides a detailed competition benchmarking analysis based on the market share of the leading companies/brands/producers/ suppliers, a market structure overview with detailed company profiles of more than 25 players with their financials, product/service offerings, major developments, business models, etc. This enables, clients and report buyers to make strong, precise, and timely decisions.

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Macroeconomic Scenario and the Impact of COVID-19 on Regional Economic Sentiment

In the latest RationalStat analysis, geopolitical conflicts and inflation are the cited economic risks, while concerns about the volatility across energy sectors prevail in Europe and other parts of the world. Some of the potential risks to the economic growth in the leading regions, including Asia Pacific, Europe, North America, the Middle East & Africa, and other developing regions, are inflation, volatile energy prices, supply chain disruptions, geopolitical instability, labor shortages, rising interest rates, and COVID-19 pandemic.

The global economy experienced heavy headwinds, throughout 2019-2021, as some countries witnessed subdued growth, while other countries continued to grapple with economic slowdowns.  The COVID-19 pandemic has levied undue pressure across the majority of industries globally and has caused a major economic crisis in the US, India, Italy, the UK, Germany, India, Japan, South Korea, the UK, and many others.  Besides, the exit of the UK from the European Union earlier in 2020 and the Russo-Ukraine war in 2022 exacerbated the ever-heightened global uncertainty.

In addition to this, the global economic growth slowed in 2022 to 3.3%, weaker than expected at the end of 2021, mainly weighed down by Russia’s war in Ukraine and the associated cost-of-living crisis in many countries. However, improvement in economic activities during the forecast period is expected. Growth is projected to remain at lower rates in 2023 and 2024, at 2.6% and 2.9% respectively.

Competition Analysis and Market Structure

These players adopt various strategies in order to reinforce their market share and gain a competitive edge over other competitors in the market. Mergers & acquisitions, partnerships and collaborations, and product launches are some of the strategies followed by industry players.  Some of the key developments in the global hair extensions market include,

  • In 2018, Godrej Consumer Products Ltd. acquired a 100% stake in South African hair extension firm Frika Hair for an undisclosed amount. This acquisition helped GCPL in consolidating its presence in the hair extensions market in South Africa.
  • The acquisition of Frika Hair was part of GCPL's aim to strengthen its position in the South African hair extensions market. Frika Hair has been in business for almost 40 years and is well-known in South Africa. The company creates and sells a variety of hair extensions, wigs, and hair care products.
  • In May 17, 2022 Beauty Industry Group (“BIG”), an industry leader for hair solutions, announced its acquisition of BELLAMI Hair (“BELLAMI”), a premium brand driving innovation in the hair extensions and haircare categories.
  • This acquisition of BELLAMI Hair is part of a larger goal to increase its presence in the hair solutions business and extend its product offerings. BIG seeks to give its consumers with a broad selection of high-quality hair solutions by combining its knowledge with BELLAMI's breakthrough technology and premium brand.

Some of the prominent players that contribute significantly to the market growth include Great Lengths Universal Hair Extensions Srl, Balmain Hair Extensions, Nish Hair, Hair Visions International, Cinderellahair Extensions, Hairlocs, Racoon International, easihair pro, SO.CAP.USA and Godrej Consumer Products Ltd., among others.

RationalStat has segmented the global hair extensions market based on type, color type, hair type, hair style, attaching type, end user, and region.

  • Global Hair Extensions Market Value (US$ Million), Volume (‘000 units/tons), and Market Share (2019-2028) Analysis by Type
    • Human Hair
      • Chinese Hair
      • European/Caucasian Hair
      • Indian Hair
      • Others (Indonesian)
    • Synthetic Hair Extensions
      • Synthetic Hair Filament
      • Protein Hair Filament
  • Global Hair Extensions Market Value (US$ Million), Volume (‘000 units/tons), and Market Share (2019-2028) Analysis by Color Type
    • Colored Hair
    • Non-Colored Hair
  • Global Hair Extensions Market Value (US$ Million), Volume (‘000 units/tons), and Market Share (2019-2028) Analysis by Hair Style
    • Strand-outs
    • Bangs
    • Braided
    • Buns
    • Hair Topper
    • Toupée
  • Global Hair Extensions Market Value (US$ Million), Volume (‘000 units/tons), and Market Share (2019-2028) Analysis by Attaching Type
    • Clip-ins
    • Tape-ins
    • Fusing
    • Weaving
  • Global Hair Extensions Market Value (US$ Million), Volume (‘000 units/tons), and Market Share (2019-2028) Analysis by End User
    • Men
    • Women
  • Global Hair Extensions Market Value (US$ Million), Volume (‘000 units/tons), and Market Share (2019-2028) Analysis by Region
    • North America Hair Extensions Market
      • US
      • Canada
    • Latin America Hair Extensions Market
      • Brazil
      • Mexico
      • Rest of Latin America
    • Western Europe Hair Extensions Market
      • Germany
      • UK
      • France
      • Spain
      • Italy
      • Benelux
      • Nordic
      • Rest of Western Europe
    • Eastern Europe Hair Extensions Market
      • Russia
      • Poland
      • Hungary
      • Other CIS Countries
      • Rest of Eastern Europe
    • Asia Pacific Hair Extensions Market
      • China
      • Japan
      • India
      • South Korea
      • Australia
      • ASEAN
        • Indonesia
        • Thailand
        • Philippines
        • Vietnam
        • Malaysia
        • Rest of ASEAN
      • Rest of Asia Pacific
    • Middle East & Africa Hair Extensions Market
      • GCC
        • Saudi Arabia (KSA)
        • United Arab Emirates (UAE)
        • Rest of the GCC
      • South Africa
      • Nigeria
      • Turkey
      • Rest of the Middle East & Africa
  • Leading Companies and Market Players
    • Great Lengths Universal Hair Extensions Srl
    • Balmain Hair Extensions
    • Nish Hair
    • Hair Visions International
    • Cinderellahair Extensions
    • Hairlocs
    • Racoon International
    • easihair pro
    • Godrej Consumer Products Ltd.

For more information about this report

Key Questions Answered in the Hair Extensions Report

  • What will be the market value of the Global Hair Extensions Market by 2028?
  • What is the market size of the Global Hair Extensions Market?
  • What are the market drivers of the Global Hair Extensions Market?
  • What are the key trends in the Global Hair Extensions Market?
  • Which is the leading region in the Global Hair Extensions s Market?
  • What are the major companies operating in the Global Hair Extensions Market?
  • What are the market shares by key segments in the Global Hair Extensions Market?

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