1) Who we are & what this policy covers
This Privacy Policy explains how rationalstat.com (“we,” “us,” “our”) collects, uses, and shares information when you use https://rationalstat.com/ (the “Site”).
We’re a US-focused editorial/affiliate website that primarily covers iGaming brands and related offers. We may also cover other affiliate verticals (including short-term lending topics like payday loans). Our content is educational and comparison-based: we review platforms, explain how products work, and link to third-party operators and lenders via affiliate links.
2) What we collect
We keep data collection lightweight and purposeful.
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Browsing & device data: IP address, pages viewed, links clicked, the page that referred you, approximate location (city/region derived from IP), device/OS/browser type, cookie identifiers, and session timestamps.
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Cookies/trackers: Used for site performance, analytics, advertising (including frequency capping), and affiliate attribution (e.g., UTMs, click IDs, and link-out events that help partners recognize that you came from our Site).
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Contact info: We do not run user accounts, comments, or a contact form by default. If you email us directly, we’ll receive your email address and any information you include.
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Sensitive categories: We do not intentionally collect sensitive personal information (e.g., government IDs, health data, precise geolocation).
3) How we use information
We use information to:
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Operate, secure, and debug the Site; prevent fraud, spam, and abuse.
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Measure traffic and engagement, improve articles and rankings.
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Personalize or limit the ads you see; measure ad performance.
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Attribute affiliate commissions when you click our links and later sign up or purchase on a partner’s site.
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Respond to your emails and support requests.
We do not sell your personal information for money. Under California law, some of our advertising/measurement uses may be considered “sharing” for cross-context behavioral advertising.
4) Cookies & tracking
Cookies are small files placed on your device; pixels and similar technologies perform comparable functions. We use them for:
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Analytics: understand which pages are useful.
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Advertising: show/measure ads, cap frequency, and prevent fraud.
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Affiliate tracking: store click IDs/UTM parameters so partners can recognize that you came from us and credit us appropriately.
How to control:
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Adjust your browser settings to block or delete cookies (instructions from Chrome, Firefox, Safari, Edge, etc.).
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Use built-in “Do Not Track,” “Limit Ad Tracking,” or “Clear Cookies” tools.
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Opt-out of sale/share (US): Email [email protected] with subject “Do Not Sell or Share My Personal Information.” We also honor Global Privacy Control (GPC) signals as an opt-out where feasible.
5) Advertising, analytics & affiliates
We use common categories of partners, such as:
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Analytics tools (e.g., site measurement platforms like GA-style analytics).
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Ad networks / demand partners (to display or measure ads).
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Affiliate networks and merchant programs (to attribute referrals).
When you click an outbound link, it may contain an ID or parameter so the partner can credit our referral. We may receive compensation if you click or convert. Your activity on partner sites is governed by those third parties’ policies.
6) Sharing of information
We share limited information with:
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Service providers (hosting, analytics, security/anti-abuse, cloud infrastructure) under contracts that restrict their use.
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Ad/affiliate partners to measure performance and attribute commissions (e.g., click IDs, basic device data).
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Legal/compliance recipients when required by law, to protect our rights/users, or to investigate abuse.
We do not sell personal information for money. Certain ad/measurement uses may be considered “sharing” under CPRA.
7) Your privacy rights (US states)
California (CPRA): You may have the right to know/access, delete, correct, request portability (where feasible), opt-out of sale/share, and be free from discrimination for exercising rights. We do not use sensitive personal information for additional purposes.
Virginia, Colorado, Connecticut, Utah: You may have rights to access, delete, correct (where applicable), and opt-out of targeted advertising. If we deny a request, you may appeal.
How to exercise: Email [email protected] with your request. We’ll take reasonable steps to verify (e.g., confirm the email address and basic details associated with your interaction). To appeal, reply to our decision with “Appeal” in the subject line. To opt-out of sale/share, email [email protected] (we also honor GPC where feasible).
8) Data retention & security
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Retention: Server logs ~12 months; analytics data up to 24 months (typical platform defaults); affiliate click data per partner requirements and only as long as necessary for attribution and fraud prevention.
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Security: We use HTTPS, access controls, and routine updates. No method is perfect; we cannot guarantee absolute security.
9) Children’s privacy
The Site is intended for adults (iGaming typically 21+; lending content 18+). We do not knowingly collect data from minors. If you believe a minor provided information, contact us to delete it.
10) Third-party links & disclaimers
We link to independent operators and lenders. Their practices are not controlled by us. Review each site’s privacy policy and terms before sharing information or transacting.
11) Changes to this policy
We may update this Policy. We’ll post changes here and revise the “Last updated” date above.
12) Contact
Email: [email protected]
13) Not legal advice
This Policy is for general information only and isn’t legal counsel.
